100% Organic Jute
William Morris famously stated, ‘Have nothing in your house that you do not know to be useful or believe to be beautiful’.
As an ethical lifestyle brand, So Cosy says, ‘Have nothing in your house that you do not know to be useful, or believe to be beautiful, or that is sustainable’.
Like alpaca wool, jute is another of natures miracle fibres. Which is the reason we have expanded our range to include a beautiful collection of organic jute rugs, placemats and baskets.
Jute is a rain fed crop, naturally cropping three times a year and requires no fertilisers or pesticides, making it totally organic, renewable and sustainable.
Woven jute is the softest, yet hard-wearing and durable material and when you’ve finished with it, it is biodegradable. So not only will it look great in your home, but you can feel good when you buy it too.
Jute grows naturally in Bangladesh. So buying these jute products, provides talented weavers in Bangladesh a sustainable livelihood. Turning the art of weaving into an essential income.